100% of all #PIMPINJOY proceeds currently benefits Building Homes for Heroes, specifically to build Sergeant Ellis 'Jerry' Majetich a custom mortgage free home in Jacksonville, Florida.
#PIMPINJOY is a movement, a celebration dedicated to people who may be going through a rough time...but they choose to find and spread joy in their daily lives. The movement started with Amy's mom, Judy, and the positive #PIMPINJOY message she modeled so beautifully as she battled cancer.
Will you choose joy for yourself? Then spread that joy to others? We hope so!!! We also hope that wearing your #PIMPINJOY gear will remind you to encourage you to choose and spread joy. Check out The Bobby Bones Show for more information on how to join in on #PIMPINJOY, paying it forward, and spreading joy!